As part of our on page SEO analysis, our technical team also compare your website to competitors. Every website indexed on search engines such as Google are required to have unique content in order for Google to understand your website and pick up relevant keywords.
Should your report mention that you do not have enough content just on the homepage alone eg: www.example.com and you're unsure of the direction and need guidance, please contact our support team by raising a ticket or requesting a call back via the SEO dashboard.
Content is extremely important, if your website doesn't include any written content then it will be very difficult for Google to understand your website therefore can impact the results of your keyword rankings and appearing high within search results.
As an additional service, we do offer SEO content writing where our highly skilled professional writers will incorporate core keywords within the content to work alongside the SEO.